Stan Lee Media and Toon Boom Present Multi-Platform Animation Software

 

 

 

 

World Animation Celebration

New Version of Popular Software Is First to Facilitate Conversion Of Animation Between Internet, TV and Film Mediums

LOS ANGELES, May 30, 2000-- Fulfilling the promise of multi- platform entertainment by helping animation easily cross the global digital threshold, Stan Lee Media, Inc. (Nasdaq: SLEE) and Canadian-based Toon Boom Technologies are presenting the USAnimation V5 system, being demoed at both companies' booths (Cabanas #209 & #144) at the World Animation Celebration in Los Angeles. One of the industry's largest gatherings of animators and Internet entertainment professionals, the exposition expects over 25,000 attendees.

Vector-based and resolution-independent USAnimation V5 software permits animators to create programming for direct export to, and easy conversion between, Internet, television and film mediums through the utilization of Macromedia Flash.

Indicative of its application for single projects or entire libraries, SLM will use the new software in producing "The New Adventures of Mighty Mouse," "Stone Man" and its other forthcoming animation franchises. The company is in the process of retooling parts of its digital studio in order to utilize the software.

USAnimation V5 is the latest iteration of Toon Boom's flagship software, the most popular software in the 2D cartoon animation market. Pentafour Software & Exports Ltd., a Stan Lee Media partner and leading global developer of 2D/3D graphics and animation, special effects and software, will participate in its future developments.

"For networks, studios and production companies around the world, the ability to easily repurpose new and archived animation for the Web will open up an additional and lucrative revenue stream," stated Jamie Wilkinson, executive vice president, Internet strategy, for SLM. "For leading Web-based programmers such as Stan Lee Media, this software will change the parameters of projects before their creation, opening up possibilities to export Internet programming to television or motion pictures."

According to Jacques Bilodeau, president and CEO of Toon Boom, "USAnimation V5 is the only truly resolution-independent 2D cartoon animation software, allowing content developers to create animation for any distribution medium whether Web, TV or HDTV, without having to reprocess their animation productions. Such a benefit reinforces our commitment to provide the most advanced, flexible and cost-effective package to our clients by integrating key features that are a must for successful animation productions in terms of quality and cost."


The technology is being showcasedat the World Animation Celebration. It's projected availability has not been released.

Toon Boom Technologies Inc. (www.toonboom.com) is the only company on the international market offering 100% vector-based, resolution-independent 2D cel animation software package. Toon Boom's USAnimation V5 product is the most advanced 2D animation system at the service of the classical animation industry.

With a global installed base in more than 30 countries, USAnimation is the industry standard in the 2D cartoon animation market. USAnimation is the software of choice of major studios such as DreamWorks, Film Roman, Warner Bros., Klasky Csupo, Paramount Pictures, Mercury FilmWorks, Sunwoo, Cuckoo's Nest, and many others.

Stan Lee Media, Inc. (www.stanleemedia.com) is a public, Internet-based, multimedia production, marketing, and licensing company founded by pop-culture icon Stan Lee, co-creator of such classic characters as Spider-Man, The Incredible Hulk, and The X-Men. More than two billion copies of books featuring characters Lee co-created have been published in 100 countries and 27 languages. Launching a new generation of superheroes and super-villains online, Stan Lee Media seeks to become the premier creator of episodic entertainment on the Internet. The company has partnered with a range of talent and content creators to establish the largest independent content creation, production and distribution brand on the Internet.

 


 

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