New
digital grading and creative color correction tools available for discreet
users redefine industry workflow 
Budapest
- March 24, 2000 - Colorfront today announced the release of color*star,
the industry-first software plug-in for digital film grading, advanced
selective color correction and creative look-creation, running on discreet's
high-end special effects and editing systems.
Appreciating the recent convergence of film, HDTV, and video, and fostering
the revolution of Digital Film Mastering, Colorfront dedicated itself
to massively contribute to the development and standardization of the
new workflow based on the 1080@24p universal mastering format. The premier
appearance of their commitment is the introduction of color*star, a
software plug-in for Discreet inferno*, flame*, flint*, effect* on O2,
fire*, and smoke* systems.
"As loyal Discreet users, we have grown to appreciate the open architecture,
incredible speed and creative possibilities these systems offer,"
said Mark Jaszberenyi, Founder and CEO of Colorfront. "During
our work in the film and video industry, we identified an opportunity
to enhance color grading and color correction inside inferno*, flame*,
smoke*, and fire*. We created color*star for digital artists to extend
their current capabilities beyond dedicated, hardware-based color correctors.
The critical task of film grading and color correction for creating
a specific look is best served by having everything in one place, right
at your fingertips. With color*star - this is now reality!"
color*star is the groundbreaking plug-in that makes it possible for
artists to turn their existing systems into a fully flexible real-time
color corrector. The tools inside color*star were previously available
only on dedicated hardware units, but now they are integrated into an
open system. This increases overall facility productivity by eliminating
the inconvenience of shuffling projects between telecine and effects
rooms.
"We are pleased with Colorfront's developments as their product demonstrates
the value that the sparks* plug-ins bring to Discreet's award-winning
uncompressed resolution independent effects and editing systems,"
said Sandra Buckingham, senior product manager-systems, for Discreet.
"color*star helps to expand the toolset by providing special-purpose
tools for digital film mastering and color correction, particularly
at high resolutions like digital film and HDTV."
As the first product in Colorfront's Digital Film Mastering series,
color*star enables users to gain access to an extensive range of professional
tools while maintaining extremely high image quality at a fully optimized
speed level. color*star facilitates the handling of log data (digital
film negative) integrated with the grading process, critical for one-stop
digital film lab applications.
color*star's extreme dynamic-range primary color corrector always works
in a much larger colorspace than the final output, for huge highlight
and shadow headroom. The automatic grading feature boosts productivity
by intelligently analyzing source material and setting grading parameters
accordingly, while the revolutionary ColorSafe Softclip(tm) compresses
highlights and shadows with their original hue unchanged. The newly
developed Modular Color Correction Architecture(tm) (MCCA) gives total
flexibility to multiple secondary correction by allowing free mixing
and matching of tools in order to achieve the desired look.
The real power of the color*star modular architecture shines with integrated
toolset of special look-creation effects like blurs, defocus and optics
glows. Chemical film processes like silver retention are digitally recreated
for that sought-after look. color*star also has all the tools that are
taken granted in a telecine suite to help colorists during grading,
including waveform monitors, vectorscope, histogram and a resolution-independent
reference store with wipe.
Pricing and Availability
color*star
is immediately available for download and ordering. color*star is priced
at $4,000 for effect*, flint*, $6,000 for smoke*, flame* and $8,000
for fire*, inferno*. Colorfront is offering an NAB introductory special
with 25% discount on orders placed before April 30th. The fully functional
watermark protected version of color*star is downloadable from Colorfront's
web site at www.colorfront.com.
NAB 2000
Colorfront
will be demonstrating color*star for the first time at the forthcoming
NAB 2000 convention in Las Vegas. Shows will run at the sparks* demo
pod of Discreet booth # S4103 at the Sands Convention Center, between
11:00am - 1:00pm on Monday, April 10 & Tuesday, April 11, and 10:00am
- 11:00am on Wednesday, April 13.
About Colorfront and color*star
Colorfront,
the software subsidiary of Front Media Ltd., is an upstart software
development company creating professional tools for the film and video
post-production industry. color*star, Colorfront's first product in
its Digital Film Mastering series, is a sparks* (software plug-in) for
digital grading and creative color correction of film, HDTV, and video
material. Colorfront is headquartered in Budapest, Hungary and can be
found on the web at www.colorfront.com.
About Discreet
Discreet, a division of Autodesk, Inc., develops systems and software
for visual effects, 3D animation, editing, and production used in the
creation of digital moving pictures for feature films, video, HDTV,
broadcast graphics, interactive games, and the Web. Discreet products
are used extensively in film and video post-production, games and multimedia,
broadcast graphics, programming, and on-air events coverage. For more
information, contact any Authorized Discreet Reseller, call Discreet
at 800-869-3504, or visit www.discreet.com.
Autodesk shares are traded on the Nasdaq national market under the symbol
ADSK.


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